Odetta

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Building Tableau Dashboards for Analytics-Driven Innovation in Biotech

We collaborated with a billion-dollar healthcare giant dedicated to groundbreaking scientific discoveries and developing life-saving medicines. Facing limited internal analytics resources within one of their departments, our client sought Odetta’s expertise in sophisticated data analytics involving extracting, processing, and visualizing data. We developed dashboards in Tableau, seamlessly integrated data across platforms, and communicated insights, enabling our client to make data-driven decisions for their operations.

Challenges

Data Extraction Complexity

Extracting relevant data from the Mindbody platform via its application processing interface posed initial challenges. Parameters such as class frequency and attendance needed to be accurately queried.

Data Transformation Requirements

The raw data extracted required significant processing to align with the client's specific needs. This involved merging disparate data sources and performing data processing steps to ensure the data was in the desired format.

Integration and Dashboarding

Once the data was processed, the challenge shifted to integrating it into the client's AWS environment and connecting it with Tableau to generate actionable dashboards.

Solutions

Skilled Team and Robust Workflow

We arranged an experienced team of data analysts to handle data extraction and transformation complexities. They implemented a systematic workflow, ensuring accurate data transformation.

Collaborative Approach

Odetta worked closely with the client's data engineering team, sharing extracted data and providing necessary support for seamless integration into its AWS.

Customized Dashboard Creation

Leveraging advanced Tableau functionalities, our team developed dynamic dashboards catering to diverse stakeholder needs. These dashboards offered granular insights into class types, massage variants, and visitation patterns.

Results

Our comprehensive approach yielded invaluable insights into the client's operations. Through user-friendly Tableau dashboards, stakeholders gained visibility into utilization metrics for physical trainers, diverse class types, and massage sessions. Insights into peak time brackets and popular visitation days enabled targeted enhancements to operational workflows, resulting in improved efficiency and client satisfaction. This transformative journey underscored the power of data-driven decision-making in optimizing healthcare operations.

Why Odetta?

Odetta's dedication to providing practical data analytics solutions and its collaborative approach ensured the successful execution of the project. By capitalizing on our expertise in data extraction, processing, and dashboard development, we enabled the client to optimize their trainers’ performance and drive organizational success.

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