Dear Reader,

In recent months, OpenAI’s GPT-4 passed the Bar Exam, Swiss Scientists rebuilt a spinal cord with AI and humanoid robots entered the workforce. There comes a time when change happens so fast that you must accept it and let it power you forward.

We at Odetta are excited about the possibilities that AI is bringing to data and business operations. While we have been involved in AI since day 1 because of our projects in machine learning, we are keeping up with the changes by dedicating teams to explore how we can integrate AI into our workflows.

The recent developments of AI are allowing us to transition from humans solely performing tasks to humans curating and overseeing the work. We are exploring the potential of AI agents for task delegation, chatbots for data generation, and human workforces for judgment and quality control purposes.

We are upskilling our Odettians to become AI-natives. Our Project Leads are our Prompt Engineers, taking on the responsibility of crafting effective prompts and mastering the intricacies of each model. Our investment in prompt engineering reveals the direct correlation between the effectiveness of AI and the quality of our prompts.

We're thrilled to have you on board as we embark on our journey to revolutionize Odetta in the age of AI.

Katharine

Use Case Spotlight: Your Landing Pages with Odetta and OpenAI

Do you have a long list of companies for which you're creating landing pages? Are you looking for unique, compelling descriptions for each company? We've recently embarked on an exciting project for a client who wanted us to generate descriptions for thousands of company landing pages. Here's how we took up this challenge. Rather than using traditional, repetitive methods to compile company descriptions, we employed OpenAI's advanced language model. It quickly generated unique descriptions for each company - accurate, concise, and tailored to our client's needs. But as you know, AI is not infallible. That's where our human experts stepped in. Every description generated by OpenAI was meticulously fact-checked by our team. The Odettians ensure that the AI-produced content is accurate, relevant, and valuable. We also fine-tune the descriptions where necessary to pass AI detection tools, ensuring a seamless blend of human and AI-generated content that appears organic and engaging to the end-user.

AI Tooling Updates

Most of our departments are empowered by AI now. Our creative team is using incredible generative tools like Midjourney, Adobe Firefly, and the latest Canva AI features to create exclusive images and perceptions. We've chosen Pictory and Synthesia as our top selection for video tools, with their diverse features and potential to become our brand voice. Gamma and Tome have played a vital role in determining our Deck's branding. Thanks to Jasper, Copy.ai, and ChatGPT, content writing has never been easier for us. These writing assistants have truly transformed our workflow. Our project leads have saved countless hours by using Scribe helping us create detailed instructions for our teams, supplemented with Loom tutorial videos for clarity. Zapier has always been our go-to automation tool, but the Zapier GPT plugin has taken automation for our Airtable systems and processes to a whole new level. Moreover, our team is exploring Google Labs' "building blocks" feature for meeting notes and documentation. We're excited about the learning curve this will bring.

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