Industry Classification Services

What Is It

Industry Classification at Odetta, a pivotal component of our Data Cleaning & Machine Learning Services, involves a sophisticated approach to categorizing business entities. It's an economic taxonomy that organizes companies into industrial groupings based on production processes, products, or financial behavior. Our Industry Classification service, especially focusing on the subservice of Machine Learning Approach to Industry Classification, ensures businesses are accurately and strategically categorized.

What Can We Do

Our specialized teams, equipped with a deep understanding of business concepts, undertake the task of Industry Classification using advanced heuristics. This involves categorizing businesses based on their business model, employing heuristics to discern nuances in sectors such as SaaS, Internet-first Retail, Financial Services, and more. This analysis, powered by a Machine Learning Approach, contributes to more informed decision-making processes for our clients.

Key Components of Our Industry Classification Services

  • Machine Learning Approach to Industry Classification: Odetta's innovative approach integrates machine learning techniques, allowing for dynamic and adaptive industry classification. This ensures accuracy and relevance in an ever-evolving business landscape.

  • Industry Classification Services: Our teams are skilled in applying industry-specific knowledge to classify businesses effectively. This service is tailored to meet the diverse needs of clients operating in different sectors.

  • Relational Mapping Services: In addition to classification, our service includes relational mapping, creating valuable connections between business entities. This process enhances the depth of insights derived from industry data.

The Odetta Difference

What sets Odetta apart in Industry Classification is our commitment to training teams with a business mindset. Our MBA-trained experts bring a unique blend of industry knowledge and machine learning expertise, ensuring a nuanced and accurate classification of businesses.

Benefits of Our Industry Classification Services

  • Strategic Insights: Industry Classification, coupled with a machine learning approach, provides strategic insights into market trends, enabling clients to make informed decisions for their businesses.

  • Targeting Precision: The analysis facilitates precise targeting processes, aiding in the development of tailored marketing strategies and more effective lead scoring models.

  • Enhanced Decision-Making: Businesses benefit from a clearer understanding of their industry landscape, empowering them to make data-driven decisions that align with their goals.

What Our Clients Have Said

With Odetta, the pool of very qualified team members ensures my project is always staffed. Although we’re early in our relationship, our early analytics indicate your team is providing a needed lift across key KPIs, and THAT is the true definition of value.
— Christy C., Director of Platform Operations, RetailMeNot